Houston Food Bank

Houston Food Bank has a brand image that is hopeful and solution oriented. The aim is to amplify the voices of those who are struggling and shed light on the issues of food insecurity and hunger in our community while also presenting ways of tackling those issues. The brand refresh is focusing on revamping the visual aesthetic and organization of the content. The result is a cohesive brand and a more modern, yet playful look. The focus of this is to provide emphasis on the over-arching mission of the organization and to increase traction towards the Houston Food Bank.